A nationwide warranty broker helping consumers find the right program for their vehicle protection needs.
The intro is the gateway that opens the door to pitching consumers (if you can pitch, you can sell!). There are a few important tips you’ll want to keep in mind while intro’ing your buyer.
Sound like you’ve had a previous conversation with your consumer. Pretend that you’ve already talked with them and you’re calling them back to get them quotes for coverage.
Don’t ask for your consumer – just assume that the person who picks up the phone IS the contact you should be speaking with.
Be human; don’t sound like a robot or don’t sound like you are reading from a script.
Practice this intro out loud – read it to yourself and then say it like you’ve already talked with the person on the other end of the line.
Hi Jonny (STATE THEIR NAME – DO NOT ASK FOR THEM)
It’s (your name) over at SCC.
I was supposed to get back to you about warranty on your TOYOTA. (NO PAUSE)
It looks like it’s listed as a 2015 Camry, correct? (LET CONSUMER ANSWER)
And the last mileage here is 102,000. You over that now?
Practice this in the mirror (this will help) – try to remain calm, cool, and collected while doing it. See what expressions you make and practice it again.
A good intro will get you into a pitch and remember – if you can pitch, you can sell!
Listen to these Intro’s and see if you sound similar when you do it:
Now that you have your intro down – you can move onto the next section.